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The Now America - Subscribers mailing list features self reported consumers who subscribe to publications that match up best to their lifestyle interests. They subscribe to business publications, consumer publications, and publications that they believe will enhance them either personally or professionally.
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SEGMENTS
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Data card currency: US Dollar
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10,725,098
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Universe / Base Rate
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$85.00/M
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825,000
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Monthly Hotline
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+ $10.00/M
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LIST TYPE
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Consumer
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SOURCE
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Lifestyle questionnaire
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GEOGRAPHY
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Domestic (US)
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DATA CARD MAINTENANCE
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Data card update frequency
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MONTHLY
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Now America - Subscribers are unique from generations past in that the economic, social, and political experiences they have had in their lives has prepared them to be consumer survivors. They are active both online and offline, and will respond to offers that make sense to a person who has an insatiable appetite for information that enhances them personally and professionally.
They are not frivolous with their purchase decisions, but rather, because of the life experiences that have made them economic survivalists, are very calculating with what they buy or subscribe to. They pride themselves on being informed on a regular basis in the topics that interest them most, and are always seeking new sources of information to help them stay on top of the latest issues.
They are ideal for offers for investments, fitness, wellness, health, beauty, career, self-improvement, travel, hotels, automobiles, vacations, retirement, children, cooking, gourmet foods, collectibles, gardening, sports, fashion, and more.
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