All Kinds of Empty Nesters

Empty Nesters are one of the largest growing demographics in the USA today. They have the income, and lifestyle discretions to purchase the things in life that they enjoy. With their own children out of the house, they are free to update the house, renovate their living space, travel more, or spoil the new grandchildren.

SEGMENTS Data card currency: US Dollar

4,997,000 Total Universe / Base Rate $90.00 /M 416,000 Monthly Hotline + $10.00 /M

LIST TYPE
Consumer
SOURCE
Lifestyle questionnaire
GEOGRAPHY
Domestic (US)
DATA CARD MAINTENANCE
Data card update frequency MONTHLY

DESCRIPTION

All Kinds of Empty Nesters brings one of the most influential consumer groups to you, the empty nesters. These Empty Nesters are financially the most well off they have been in their entire lives, and they are spending aggressively as they turn the pages of the next chapters of their lives. With new found freedom, and no time to waste All Kinds of Empty Nesters lets you reach people we enjoy traveling, redecorating or turning the kid’s room into the new media room. They are now enjoying the freedom of buying luxury vehicles, or spending their discretionary income on their new grandchildren. All Kinds of Empty Nesters make the perfect targets for offers for credit cards, travel, time shares, magazines, pets, financial planning services, grandchildren, automobiles, retirement, medical and health products, home improvements, etc.